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Hot Mama Daily

Garnier Fructis Style Soft Curl Cream Discontinued???

by Pascalle on March 17th, 2008

What’s this I’m hearing that Garnier discontinued their Soft Curl Creme? My sharp Hot Mama Daily readers put me on to this heartbreaking news and commenters have said the same on Drugstore.com too (however, at “post time”, Drugstore.com allows you to place the item in your shopping cart. I’m tempted to buy them all out if I can!)

In my post last September I’d mentioned that I couldn’t find it at the time, but I did eventually find it on a visit home to NYC and can I tell you, I am in love!

WHAT GIVES?!? Garnier has some ’splainin to do! *Crossing arms in defiance!*

kristy
Mar 18, 2008 at 10:26 am

hmm… i wonder if it’s one of the ingredients that is causing this. maybe since garnier uses a lot of plant derivatives, one of them is too costly with the agriculture production nowadays…
Pascalle
Mar 18, 2008 at 9:54 pm

Hi Kristy,

Hmm… could be, especially if the demand for the product didn’t outweigh the cost of the plant product. *Le sigh* Sad day for the curlies…
jess
Mar 27, 2008 at 12:25 am

oh that suck their products smell really good i always buy their shampoos their great
Angie
Apr 3, 2008 at 9:02 pm

I definitely saw we should start up a petition to bring back the curl cream.

There’s nothing left here in NJ =\
Merissa
Apr 7, 2008 at 9:56 am

Found Garnier Fructis Style Play Style–exact same ingredients; I think they just switched the name.
Merissa
Apr 7, 2008 at 9:57 am

My bad–Play Style:Reshapable Putty
Julie
Apr 8, 2008 at 3:25 am

The Play Style Putty is actually not quite the same thing. It was released before the discontiuned the Soft Curl Cream. I bought a jar just to give it a try and it does give pretty similar results but I don’t think it has quite as much hold. It’s a decent alternative though so let’s hope they don’t discontinue that as well!
Andrea
Apr 11, 2008 at 10:26 am

———————————
http://www.kinky-curly.com/shop.html
————————————

Above is a link to a black hair care company, Kinky-Curly, that makes two products that work as well or better that Garnier’s Soft-Curl product for both my boyfriend and I.

The products are called “Knot Today” and “Curling Custard.”

↑ The up side: 1) does not cause my hair to lock up as fast as Soft-Curl did;2) leaves both his and my hair shinier but not greasy, and; 3) uses almost completely natural ingredients.

↓ The DOWN side is that it is almost 4 x AS EXPENSIVE!

Would love to see some black investors help this company to make its manufacturing less expensive so that they can bring the price down. I’ll pay more to keep the $ circulating in black folks’ hands. But I won’t pay 4X as much!
Janice
Apr 16, 2008 at 9:22 am

This Sucks!
Cherrie
Apr 16, 2008 at 9:24 am

I was sooooo disappointed when I couldn’t find the Soft Curl in the stores I scavengered(Walgreens, Target, WalMart, CVS Pharmacy, even grocery stores). I’m also black and wear my hair completely natural. One day my sister bought home a jar of the Soft Curl and as soon as I tried it all my frizzy, afro-like curls were defined and shiny and soft. But that is the only jar that ever made it into our house. It got DISCONTIUED!

I tried the Fiber Gum Putty and the Play Style Reshapable Putty. They give me shine and defined curls, but leave my hair stiff (try having your boyfriend run his hands through that! Embarrasing!). I tried other brands,… another disappointment and waste of money.

GARNIER IF YOU’RE READING THIS, PLEASE PLEASE, PLEASE BRING BACK THE SOFT CURL. IT HAD A FAN CLUB AND WE’RE LOST WITHOUT IT(well, at least I am).

I agree with Angie we should start a petition or something. Hey, they’ve bought back cancelled t.v. shows based on fans’ protests. If anyone has any ideas on how to get this going, speak up.